blog

LED vs LCD - How to Choose the Right Display Type

Posted by William Hall on Nov 30, 2015 6:30:00 AM

You’ve had a lot of terms thrown at you. LED. LCD. 

Read More

Topics: LED, lcd panels

What is the Difference Between True Pixels and Virtual Pixels?

Posted by William Hall on Nov 27, 2015 1:13:00 PM

There has been a lot of marketing around virtual pixels recently. Some manufacturers tout virtual pixels (also referred to as enhanced or optimized) as the next great thing in digital display manufacturing.

Read More

Topics: LED, digital displays

5 Statistics to Prove the ROI of Digital Displays to Your Boss

Posted by William Hall on Nov 25, 2015 8:18:26 AM

So you’re sold. You think digital displays are a great way to add a new level of advertising and customer service to your organization.

Read More

Topics: Digital Signage, led displays, roi of digital displays

Product Spotlight: Ultra Parking Lights

Posted by William Hall on Nov 20, 2015 2:41:26 PM

The holiday season is good for businesses. We don’t mean because this is the time of year when many retailers can make up for low sales numbers. We say this because otherwise few people would venture out after the early nightfall of winter.

Read More

Topics: Parking lights, led parking lot lights

How Interactive Displays are Changing the Airport Experience

Posted by William Hall on Nov 18, 2015 2:11:25 PM

The use of digital signage and displays is not new to airlines. Unlike many other industries, airports recognized years ago how helpful it would be to present flight information digitally. It could be updated far more easily, almost instantaneously. Many airports have also turned to digital displays for advertising.

Read More

Topics: digital displays, digital displays for transportation

Using Your Displays to Engage Customers during the Holiday Season

Posted by Danielle Forsythe on Nov 12, 2015 3:00:00 PM

Oh, sure. You can use the holiday content for your digital signage to advertise sales and spread good cheer. Throw some flashing red and green words and lights up there, back it with some seasonal tunes, and add a Santa or snow man to the background. Done, right?

Read More

Topics: Digital Signage, retail, retail signage

How to Choose an LED Manufacturer

Posted by William Hall on Nov 12, 2015 12:20:04 PM

There are a lot of people who claim to be just like us out there. The LED industry is a big and growing one, and we know you have many choices when it comes to buying LEDs.

Read More

Topics: LED Lighting, LED, led screen

How Advertisers Are Connecting with Commuters Using DOOH

Posted by William Hall on Nov 6, 2015 10:08:51 AM

You’re probably frustrated. As the marketing strategist for your company, you’re finding the techniques you relied on for years to get your message out to consumers are no longer effective. It’s not that your message doesn’t resonate with them; it’s that the messages are simply not being seen (or heard, if you used radio advertising).

Read More

Topics: digital display, dooh, digital billboards, digital spectaculars

How the Active/Ultravision Partnership Benefits Our Customers

Posted by William Hall on Nov 4, 2015 12:56:03 PM

It’s been over a year since Ultravision joined with Active International to create our partnership. In that time, we’ve accomplished  a great deal. There have been exciting new products as well as new clients.

Read More

Topics: ultravision international, active international

DOOH Campaigns That Made an Impact This Year

Posted by William Hall on Oct 30, 2015 9:44:39 AM

This year we saw many changes. Digital out-of-home advertising, or DOOH, is constantly evolving, and 2015 has seen that evolution bring about some exciting new technology and ideas.

Read More

Topics: digital display, dooh